5 WAYS TO SHOW APPRECIATION TO YOUR FITNESS CLIENT NOW

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For the fitness industry showing appreciation to your clients is a necessity, especially during these uncertain times.Every time you demonstrate your appreciation to your fitness clients for choosing your facility, you build the foundation of a consistent, long term business.Our team of experts at Premier Fitness Service have developed five ways your fitness amenity can show greater appreciation to your clients that will dramatically benefit your business.

Showing appreciation to clients does not mean discounts or freebies.

As fitness professionals with decades of experience in the industry, Premier Fitness Service has found that there are far more productive ways to show your clients you appreciate them. Ways that don’t remove value, but will develop and strengthen the value of your business. These ways include: Space Renovation, Health-oriented Sanitation, Optimal Facility Performance, Superior Service, and Professional Management. Each represents an opportunity to dramatically grow your business.

During the current hold on the fitness industry’s activity, it is imperative to take the necessary steps to ensure your facility’s success once market uncertainty has passed. Fitness users are poised to return, unlike ever before… if they recognize your appreciation of them.

Think about it for a moment: When has there been a better time to revamp your fitness amenity?

  • No users are being disrupted by the potential upgrade. 
  • Users are cooped up, and are eager to, above almost all else, reactivate their fitness lifestyle. They want to hit it – and hard!  The market is ready to explode with returning users and new adoptees. 
  • By investing in your clients and your business NOW, during this downtime, yours will be the  organization that acted courageously on behalf of your clients’ fitness experience. That is a tremendous market advantage  – an opportunity your property must leverage.
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1. Space Renovation

New equipment such as; treadmills, stationary bikes, stair-steppers, or rowing machines are a terrific way of showing you appreciate your client. New equipment signals that you are committed to your clients’ fitness goals, that you are innovative, and that you are making your fitness amenity worth their investment.

However, there are issues – 

  • Where do you put it?  
  • Does this new equipment make your current equipment look out-of-date? 
  • How do you optimize the space so this new aspect to your amenity is easy to use?  
  • What about all of the other potential issues like proper flooring, and equipment relocation?
  • Is it even the right equipment in the first place, and how are you going to maintain it? 

Premier Fitness Service can optimize your space, providing you with a custom solution that is based on your amenity’s specific needs.  This includes: 

  • Facility (re)design
  • Equipment integration, purchasing and installation. 
  • Specialized training on the features & functionality of your new equipment or products.
  • Flooring solutions
  • Premier care maintenance solutions  

Show your client you care! 

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2. Sanitation

No one likes a dirty gym.  Even minimalist, hardcore weightlifting facilities keep their places clean if they want to stay in business. Vacuuming, mopping, wiping down the equipment, making sure the showers and restrooms are clean and disinfected.  In the current state of affairs, health-oriented sanitation equipment and supplies are TEN TIMES more pivotal to your success.


The cleanliness of your fitness amenity speaks to how much you care about your client’s health.  People are increasingly anxious about catching any pathogens or disease. You need to reassure them you are taking the proper steps to help ensure their health and wellness before they return to your fitness center.  This is despite the fact that there is an unprecedented anticipation for fitness amenities reopening.  Now is the time to address any users’ issues prior to their return. 

Premier Fitness Service offers a variety of professional sanitation and health protection products for fitness amenities including Premier90X™ 90 Day Clean antimicrobial solution, sanitizing gel and dispensers,  wipes,  and even the Clorox™ Total 360®  Electrostatic Sprayer System.  

  • All of these products and solutions are easily integrated into your normal cleaning routine. 
  • All are designed to drastically reduce the pathogens that can be found on facility and equipment surfaces.

Is your facility prepared for when the current dormancy is lifted in your area?  

Will your clientele be reassured that they are not at risk?  

Contact Premier Fitness Service today so our experts can integrate professional-quality cleaning and disinfection into your facility’s cleaning regimen, ensuring a recognition from the community of the value you place on their lives.  

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3. Optimal Facility Performance

In order to have a smooth-running fitness operation you need three things:  

  1. No Functional Defects
  2. Seamless Presentation of Relevant Products
  3. Regular Space Management 


Give your client a fantastic experience BEFORE they return to their fitness routines by ensuring the exceptional performance of your fitness amenity.  This is easily accomplished in your partnership with our Premier Fitness Service experts.  We offer an all-inclusive approach in the management of commercial fitness amenities, and our team will ensure the optimum presentation of your fitness amenity. Premier Fitness Service maximizes the value to you and your clients for all products and services we offer, now and in the future.  

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4. Superior Service

Great business is always best demonstrated with superior levels of service.  Your fitness amenity’s success depends on the level of service you aspire to and provide your fitness clients.  Your amenity’s level of service is determined by your commitment to presenting the best experience possible.

Premier Fitness Service is the only company that maintains responsibility for ensuring the success of the functional, aesthetic, organizational, supply, presentation & efficiency of fitness amenities. Our service is second to none. We are your professionals, providing you with –

  • A comprehensive facility and business assessment
  • A custom design partner to realize your vision for your facility
  • Premier care maintenance solutions to ensure your equipment and facility is always performing
  • Ongoing mastery and consultation services
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5. Management

A smooth-running operation and superior service start at the management level, and good management leads by example. Premier Fitness Service is your solution for industry expertise and total management of fitness amenities. 

Premier Fitness Service was founded on the concept of providing you with the necessary tools to enhance your business – the finest in equipment, the most effective sanitation supplies, the resources to ensure a smooth-running operation, the highest level of service, and the strongest of management tools.  Premier Fitness Service stands ready to answer any challenge you may have, and take your vision of a fitness amenity to optimal condition.  

Contact us today to discuss how Premier Fitness Service can increase your ROI during this uncertain time, and develop your return to excellence when this stasis period is lifted.  The market is poised, and there is a tremendous opportunity for facilities to invest value in themselves and their clients in anticipation of users’ return.

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